Bill Grant to Give Keynote Address at Taiwan Branding Conference
17 August 2007 - Grant Design Collaborative's president and creative director, Bill Grant, will be a keynote speaker for an upcoming conference focusing on the growing importance of branding in the Asian marketplace. Entitled "From Good to Great – The Key Role of Brand Design," the event will be held September 8th and 9th at multiple venues in Taipei and Kaohsiung, Taiwan. Grant will also act as international judge for the 2007 Taiwan Design Award for Visual Communication on Sept 7th.

The conference will focus on critical business/design issues, including how brand design enhances the value of business, brand-building communication protocol, the process of brand building from start to finish, myth-breaking assumptions, and how companies select a suitable design partner. Participating attendees for the events hail from a myriad of marketing, public relations and design roles for companies across the region. Grant states, "This conference will be an incredible opportunity to participate in dialogue with the decision makers of such a fast-growing market and to gain greater insight into the business/design dynamic in Asia."